B2C & Retail

Woodwick Candle

WoodWick Candles, from the Yankee Candle Company, offer a unique sensory experience with wooden wicks that bring soothing sounds, sophisticated fragrances, and the ability to create a cozy ambiance in any setting.

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Objective

Woodwick Candle partnered with Havenoro to create a new website that captured the company's unique value proposition and showcased their services in an engaging way that resonates with their target audience in the b2c & retail space.

Approach

Havenoro's team conducted thorough brand strategy workshops with Woodwick Candle's leadership to craft a user experience strategy. We designed and built a completely new website positioned for growth, striking a balance between showcasing services and portraying a human element.

Impact

Havenoro created an engaging modern website with rich user interactions that increased time on site while driving business inquiries and establishing Woodwick Candle as a leader in the b2c & retail industry.

Results

+80%
Increase in Sales Inquiries
+56%
Increase Time on Site
100%
Client Satisfaction